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Finger Lakes Visitors Association Sponsors Community Meetings for the Finger Lakes Museum

The FLVA, in cooperation with with others, is sponsoring Community Forums at which persons interested in learning more about the proposed Finger Lakes Cultural and Natural History Museum can receive the latest information. The first of these Forums was held on Thursday, August 26 at Fulkerson's Winery. The second meeting is scheduled for the auditorium at the Yates County Building in Penn Yan on Tuesday, August 31. John Adamski, FLM Board President and Don Naetzker, Project Director, are present to show a slide presentration, "Imagine a Place" and to answer questions from the audience. Co-sponsors for the Fulkerson event included The Observer, which, thanks to George Lawson, donated a large ad promoting the event, and, thanks to Sayre Fulkerson, Fulkerson Winery, the host. The Penn Yan event is co-sponsored by FLVA and the Bluff Point Association. All are encouraged to support this wonderful project by signing up as a Museum "Founder" on their website at

Aug. 29. 2010

Click here for a Conversation with John Adamski, CEO of the Finger Lakes Cultural and Natural History Museum (May 27, 2010)

Keuka Lake Site to Become the Home of the Finger Lakes Cultural and Natural History Museum!

The announcement was made today that The Keuka Lake State Park site has been selected to become the home of the proposed Finger Lakes Cultural and Natural History Museum.

This is great news for all who love Keuka Lake...and great news for Yates County. FLVA has played a major role, especially through the tireless efforts of our President, Dave Wegman, in bringing about this outcome. Many, many thanks to David...and to other key supporters of the project as well, especially including Steve Griffin and Bryan Hallings of Finger Lakes Economic Development Center (FLEDC), Taylor Fitch of the Yates County Legislature, and Joe Burke, President of Keuka College. FLVA will be hosting a public event at Esperanza Mansion, welcoming the Museum and its Board to Yates County, in the next few weeks.

FLVA to Promote Yates County Tourism at the Windmill

Thanks to several local partners....The Esperanza Mansion, Knapp and Schlappi Lumber Company, Re/Max Diversified Realty & Rental, and The Windmill, FLVA will have a booth at a prime location at the Windmill this summer, at the entrance to Building #3, to promote Yates County Tourism (to the right in the picture, below). The booth will feature a back wall of beautiful color images of Yates County tourist attractions, a continual showing of the FLVA video, "The Heart of the Finger Lakes", to catch the attention of passersby, and promotional materials highlighting the businesses of FLVA Partners (members). Another feature will be a large "Summertime in the Heart of the Finger Lakes" poster showing upcoming Yates County events of interest to tourists and short term visitors. Events will include the Penn Yan Fair, Penn Yan and Dundee Fly-in Breakfasts, Crusin' Night, the Historical Society's Civil War Commemoration events, and the Keuka Art Festival.

The booth will be staffed full time. FLVA Partners (members) will be able to sign up for sessions as "Guest Hosts" at the booth to talk with visitors about their business, possibly offering discount coupons or product samples. Visitors to the booth will be encouraged to fill out questionnaires which will help FLVA and County agencies better understand who is visiting the Windmill and how the County can better utilize this prime tourist attraction to encourage visitors to spend more time elsewhere in the County.

If your business would like to be featured at the Windmill booth as a Partner of FLVA, please email Executive Director Steve Knapp at or call him on his cell at 607-242-2082

April 19, 2010

Finger Lakes Visitors Association Outlines Tourism Plan to County Legislators

The Dundee Observer, March 24, 2010    YATESCOUNTY—Steve Knapp, Executive Director of the Finger Lakes Visitor’s Association, presented the group’s goals for Yates County Legislature’s financial committee, Tuesday, March 16.

Knapp said his vision is to have two agencies, the FLVA and the Chamber of Commerce, working to both promote Yates County.
Tourism Promotion and Commerce Promotion are two vitally important and related things. But they are not the same, and we need both,” said Knapp. “Especially if the Cultural Museum comes to Yates County, there will be tremendous challenges to face all around,” he added. He said that since the FLVA was created last year, they have created a “Yates County Tourism Plan,” and plans many projects to encourage tourists to visit and learn about the area.

Knapp said the tourism plan looks to double the number of tourists to Yates over the next three years. To do that, the FLVA proposes branding Yates County as “The Heart of the Finger Lakes.” Knapp said a logo would would be created. The FLVA also wants to post “Welcome to the Heart of the Finger Lakes” billboards at major points of entry into Yates County.

Knapp added the FLVA wants to create a trail of prime tourist destinations and place signs directing visitors to these locations. Six “niche market” trails would be created for Art & Photography, History, Food & Wine, Produce and Farm Markets, Antiques, Hiking and Outdoor Recreation, etc.

Knapp said the plan includes creating a “Heart of the Finger Lakes” Welcome Center in or near downtown Penn Yan. The FLVA also wants to establish a shuttle bus service between the center and prime destinations.


Geneva Selected as Site of the Finger Lakes Boating Museum

September 15, 2009

The Finger Lakes Boat Museum has chosen Geneva as its site. Although the newly formed FLVA did its best to attract the museum by working directly with the museum's Board and Penn Yan village officials to secure a location, our efforts came too late to influence the final decision. Village officals worked hard to propose an ideal site, but Geneva came out on top. We thank the village for its efforts and congratulate Geneva on what will surely be a fine tourist attraction that will contribute to the city's economic growth.